Choosing an insurance agency isn't just about finding a policy—it's about finding a trusted advisor who understands your risks, protects what matters most, and is there when life changes.
At Eastern Insuring Agency, we believe insurance should be personal, proactive, and built around your goals—not sales quotas.
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Serving New York with integrity and personalized service.
Building on a legacy of local insurance expertise since 1947.
We work for you—not insurance companies. More choices. Better solutions.
We live and work in the communities we serve and are here when you need us most.
Eastern Insuring Agency was founded by Chris LaBarge with one mission: To modernize the insurance experience without losing the relationships that make independent insurance agencies valuable.
Since 2017, we've combined modern technology with personalized service, expanding through organic growth and strategic acquisitions—including the Norton Agency in Plattsburgh and the historic LaBarge Agency (est. 1947). Today, we proudly serve thousands of individuals, families, and businesses across New York.
As an independent agency, we represent many top carriers—not just one—so you get more choices, better pricing, and coverage that fits your needs.
We take time to understand your family, property, business, and goals to recommend coverage that protects what matters most—today and tomorrow.
From snowstorms to small businesses, we understand the unique risks New Yorkers face—and we're here when you need us.
Founder Chris LaBarge brings real-world business experience to help protect what you've built and support your continued growth.
We're actively involved in local organizations, events, and economic development because strong businesses build strong communities.
Get quotes, upload documents, make changes, pay bills, and access your information—anytime, anywhere.
We guide you through the claims process, answer your questions, and advocate on your behalf every step of the way.
Independent advice, top carrier options, local experts, modern tools, business experience, and community commitment.
Let's build a plan that protects what matters most.
1-800-698-1222
Call or Text
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