About Us 

Our Primary Purpose

Our reasons for becoming insurance professionals are deeply personal. We repeatedly saw friends and family struggling to find the coverage they needed and are confident that with our understanding of the insurance space, we could help people better prepare for the future. We pride ourselves on educating individuals in an easy-to-understand manner, so they can easily grasp insurance concepts. Above all else, we feel a commitment to our community to protect their assets.

Eastern Insuring is continually searching for local agencies like-minded in our missions and goals but may be limited in their product offerings. We approach these agencies to see if they are an excellent fit for the Eastern Insuring Agency expansion. Recently we procured the Norton Agency and LaBarge Agency, which are now part of our family of businesses. Norton Agency was first established in 1934 and currently operated as Eastern Insuring Agencies' central location in Plattsburgh, NY. The LaBarge Agency first started in 1925 and was purchased by Chris LaBarge's from his parents. Subsequently, the agency was operated for 35 years by my mother, who provided a high degree of customer service to the clients. Both agencies retained well-trained staff members who have been offering excellent local service and expertise to the area. These agents now have an expanded line through the Eastern Insuring organization to offer even more products.


Our Primary Purpose

One-size-fits-all doesn't apply when it comes to insurance, which is why every client gets our undivided attention. We take a proactive approach when helping you develop a strategy to address all your insurance needs.

We recognize that everyone encounters challenges along the way and strive to anticipate those situations as they occur. Our only goal is to keep you and your loved ones protected with the policies you need.

We invite you to check out all the material on our website. If something prompts a question, please send us a quick email or call our office. We look forward to speaking with you.

Knowledge is power.

It’s also the foundation for intelligent, well-considered decisions. When you have questions about which insurance policies are right for you, sound decisions are vital in helping you pursue your goals and protect your future. For many, understanding every aspect of the insurance space can be daunting.


Client Centered

As insurance professionals, we are committed to helping people just like you find solutions for all your insurance needs. Once we understand your policy needs and goals, we'll work to develop a program tailored to you.

Today’s environment can bring concerns, and even, dangers. That's why we work closely with our clients, so we can anticipate these challenges and address them before they happen.

We invite you to check out all the material on our website. If something prompts a question, please send us an email or call our office.

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